2024 - 2025

Marketing made exclusively for D’Youville University’s “We Proudly Serve” Starbucks cafe, including seasonal LTOs and student favorites.

Brand Strategy: As an established international company, Starbucks has its own unique and tantalizing style of branding. I was given the task to create print and social media marketing for seasonal drinks offered at D’Youville University’s Starbucks cafe. In keeping with Starbucks’ brand, I utilized bright colors, abstract shapes, grainy textures, and simple, modern typefaces while conveying the flavor and aesthetic of each specialty beverage.